Human rights guide interactions based on moral standards of human behavior. Despite the universal and inalienable character of human rights and their protection by national and international law, surprisingly human rights have just recently begun to be addressed in relation to digitalization. Three potential developments of human rights are envisioned in the artificial age: (1) Attention may shift from human rights protecting against surveillance by national governments towards regulation against the interference of big data insights reaping online entities. Privacy protection – like enacted in the General Data Protection Regulation and the Right to Delete – may leverage into an inalienable human right to protect humans in the digital millennium. (2) With freedom of expression pitted against hate speech control in online social media platforms, future applications of human rights to online contexts should imbue the concept of dignity into virtual worlds featuring anonymous actors in order to find a well-balanced virtual space offering rights-to-speak freedom and respectfully-protected human grace. (3) With a heightened degree of anonymity possible in virtual spaces, human rights online should focus on quality assurance when it comes to the credibility and accuracy of online content. Online bots, fake accounts but also Search Engine De-optimization (SEDO) via clickfarms are newest developments in the digital millennium infringing on the right to know and access to accurate information that can also cause social upheaval and financial turmoil. With the International Law Commission monitoring the use of social online media for establishing customary law and legal practice guidelines, a new generation of human rights online should address the role of accuracy and democratization of social media platforms. In the future, human rights obligations of governments and monopolistic internet firms but also individual virtual market actors may ennoble online spaces to flourish a new generation of human advancement in the digital age.